Reports

Russian clothing 2009: Threats and opportunities, Business models of Distribution channels, The Market forecast.

The report gives an answer to questions:

Why Adidas Group has increased the number of shops up to 500 during the last years in Russian Federation?
What are the reasons of wholesale model weakness in Russia?
Which business formats do Сhanel, Mango, Benetton Group choose for Russia?
How did Levi Strauss & Co enlarge its business in Russia, and why there are only two major American companies here?
What is the potential increase in the Russian market clothes in the next 3-5 years?
What threats and opportunities can be expected by the new players in Russia?

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Standart Reports
Why should buy this report? It differs qualitatively from the average marketing products — apart from the usual reviews of the leading players in luxury and other segments, it contains information available only for special consulting companies familiar with underlying mechanisms, practice and subtleties of the Russian apparel market. Different models of conducting the apparel business in Russia are analyzed in the report — the new anticrisis formats, franchising scheme, wholesale model, directly operated stores. Their advantages and disadvantages, differences from the Western practices and the perspectives of future usage are described. Knowledge of the new realities and market peculiarities will give the new players the following opportunities: To properly prepare for the negotiations with the Russian partners To evaluate and minimize risks connected with entering into Russian market To take business-decisions based on the full information To develop reasonable strategy of the new brands positioning in Russia

Standart Reports

Why should buy this report?

It differs qualitatively from the average marketing products — apart from the usual reviews of the leading players in luxury and other segments, it contains information available only for special consulting companies familiar with underlying mechanisms, practice and subtleties of the Russian apparel market.

Different models of conducting the apparel business in Russia are analyzed in the report — the new anticrisis formats, franchising scheme, wholesale model, directly operated stores.
Their advantages and disadvantages, differences from the Western practices and the perspectives of future usage are described.

Knowledge of the new realities and market peculiarities will give the new players the following opportunities:

To properly prepare for the negotiations with the Russian partners
To evaluate and minimize risks connected with entering into Russian market
To take business-decisions based on the full information
To develop reasonable strategy of the new brands positioning in Russia